So - who are the competitors?

The big incumbents

Day1: 1M+ Downloads.

Huge - which proves market size, in some way. But they are very much not what this app is trying to be. It’s a way of storing memories, more than it is about processing difficult thoughts.

stoic: 100k+ Downloads

Has a lot of stuff. Breathing, journalling. Costs R2k per year (no monthly option) for any AI features - which only exist in the topmost (out of 3 tiers). The conversational journalling is just a feature, added much later, and not the core of the product.

Some of the new incumbents

There is one that’s very, very close to my initial vision. It is…

Rosebud

The company

The product

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